We have often heard that a photo is worth a thousand words. Then, obviously, a video is much more valuable. This is the basis of video marketing, a forward-facing marketing strategy that integrates engaging video in your marketing campaigns.

In today’s digital world, video marketing is a critical step to building a profitable online business and gaining a lot of visibility.

Making good quality videos to promote your business or organization is something you can and should learn.

Join us and learn all the skills you need to start making great videos in this four-part training course.

Institute of Digital Marketing’s video marketing training course will teach you everything you need to know to make high-quality, professional-looking videos that you can use to promote your business

What you shall learn

·         Why online video is now one of the most effective marketing tools

·         How we can use video to increase our website traffic

·         How we can  use video to increase enquiries and sales on our website

·         Some examples of companies using 7 different types of online videos

·         How we can create free videos adverts

·         Equipment that we will need to buy in order to create affordable high quality videos

·         How we can use our video to market across the web , including social media

·         Tips for marketing our video on YouTube making it visible.

·         How to embed video on our website

Prerequisite

Basic Knowledge of IT & Digital Marketing