Workshops for Students

Inbound Marketing

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This workshop of digital marketing goes over inbound marketing. Which is for identifying its strategic trends. This helps demonstrating best practice with case studies. Marketing methodology that is designed to draw visitors and potential customers to your Organization.
We need to know some facts and figures about inbound marketing:
  • Inbound marketing costs are much lower, in fact, they are 61% lower per lead
  • Last year 54% of companies that did inbound marketing increased their budget
  • Websites that have blogs acquires regular customers. This states to be 56% for those who blogged once a month. And 70% for websites that blogged 2 to 3 times a week. Also 92% for websites that blogged many times a day.
  •  LinkedIn is also powerful as 65% of B2B websites acquired a customer through LinkedIn
  • Last but not the least Facebook has also played an effective role. It has noted that 77% of B2C websites acquired a customer through Facebook.
Inbound marketing campaigns concentrates on efforts that aligns your marketing channels. A single message and goal starts with a marketing offer. This is something valuable and relevant for your audience. This is for promoting through your marketing channels. And don’t forget to measure and analyze your campaign.
Benefits of our Inbound Marketing Training Course:
  • Identify your website goals and develop a cost effective plan to meet or exceed them.
  • Increase website traffic and leads by using content and social media marketing practices.
  • Attract buyers and nurture them with relevant content and convert into sales leads.
  • Learn to publish the right content at the right time on the right channel to get the relevant leads.

Course Features

  • Students 101 students
  • Max Students100
  • Duration40 hour
  • Skill levelall
  • LanguageEnglish
  • Re-take courseN/A


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