- High Ranking of your website visibility and long-term higher rankings on major search engines.
- Cost-effective Customer Acquisition.
- Focus on Web Standards / Accessibility.
- Increased the targeted visitors to your website, increase ROI for the company.
- SEO will help in providing the brand identity on the search engines.
- A. Keyword Research
- B. Competitive Analysis
- C. SEO Copywriting
- D. Creation of Meta Information
- E. Site Map Creation
- F. Link Popularity Building , Link wheel & spirals
- G. Web Site Load Time and HTML Validation
- H. Search Engine and Directory Submissions
- I. Compatibility and Resolution Checking
- J. Site Map Creation
- K. Article Postings
- L. Social Media Marketing
- M. Press News-wire Release
- N. Monthly Rank Monitoring And Reports
- O. Google algorithm updates
Course Duration : 30 hrs
Course Fees : Rs. 12,000/-
Available Batches : Full Time, Part Time, Weekend
EVALUATION & CERTIFICATION
Course Evaluation Plan for 100 Credits.
Criteria of performance for IDM Certification
- Class Room Participation / Team Work / Presentation - 20 Credits.
- Tests & Assignments - 40 Credits.
- Online Project Execution - 40 Credits.
* The grading of the credits will be completely at the discretion of the faculty.
For program fees and other required details please contact us or send us an enquiry below.
- If >80% of Credits - Certification with Distinction Grades.
- If 60% - 80% of Credits - Certification with Passing Grades.
- If <60% of Credits - Participation Certification.
Basic Knowledge of Internet, social media operations,
- Students: (BE (IT/CS), Bsc/MSc (IT/CS), BCA/MCA, BBA/BBM, MBA (Mktg/Systems).
- Professionals who are looking to enter SEO Industry or looking to upgrade their SEO Skills or IT professionals.
- People who intend to hire Digital marketing Employees, Freelancers, Consultants or Companies?
Individuals and organizations for solutions to market their products/services.